Liz Jaff is a Political Strategist, Founder at her firm Leopard Strategies, and co-founder  of Be A Hero which she started with Ady Barkan back in 2017. She was VP for business development at Crowdpac and has expertise in online video content, fundraising, campaigns, political brand building, political ads, and organic content creation. She works with candidates, super pacs and organizations on fundraising strategy, campaign plans and political brand development. Jaff worked in the Obama administration and 07,12 campaigns and sits on the board of Netroots.